How to Survive Covid-19 in Search: In-depth Analysis of Search Demand Trends

TL;DR – If you just want an understanding of emerging search trends and how to capitalize on them, jump to the “Changes in Search Demand” section. Otherwise, we’re going to build an economic context to help you understand those trends and how to use your marketing to help people through the pandemic. What a time to be alive! We are in the throes of a global pandemic and everything is effectively up in the air. Governments are scrambling to make sense of it while attempting to stave off a contraction…